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Project
Superteam Balkan
2024 - 2026
Visual identity
Logo
Social media
Event design
Collaborators: Marija Šustić, Luka Kojadinović
A web3 community of founders, builders, designers and artists promoting the Solana blockchain across the Balkans. The mission happens through the calendar: hackathons, conferences, trips, and the meetups in between.
Problem
The visual identity was thin, and it described nothing about what Superteam Balkan actually is. With no system underneath, every event was art directed from scratch, so the work looked scattered and the community read as smaller than it is.
Solution
A full identity built to be used, not admired: logo, color, typography, pattern and printed material. The brief was to hold two things in one system, Balkan tradition and the noise the Solana ecosystem runs on.
